NEWS

We interviewed GymForLess, new member of INDESCAT and mentor of INDESUP!

Oriol Vinzia, founder and CEO of GymForLess, joins this year as a mentor in the mentoring program of INDESUP !. His company, a platform that allows users to access in addition to a thousand gyms throughout Spain, was born in 2014, has consolidated a staff of 15 people and a few months ago he lived as the majority shareholder of Sodexo, a large corporation with more than half million workers around the world. Recently, GymForLess also became a partner of INDESCAT, and now Oriol Vinzia will try to transmit its experience in the world of entrepreneurship and sports to the start-ups that are selected for INDESUP's mentoring program.

What can this mentoring program bring?

To someone who is promoting a project and who perhaps lacks experience, a program like INDESUP! It can be very useful when looking for financing, to receive advice at a specific time and, above all, to focus your product or service. Sometimes, when you start, the business model is not completely clear and you need a bit of guidance. I have also been wrong sometimes, I have founded three different start-ups and I am sure that I can help other entrepreneurs not to make the same mistakes.

What are the classic mistakes of entrepreneurs in the initial phases?

One very important thing is to define the team well from the beginning. It is essential to have the support of all partners and travel companions are not always well chosen. Another mistake is to think that it will be easy to monetize from the first day. This does not usually happen, it has to persist a lot. It also often happens that the entrepreneur wants to do many things, open many lines of business at once. And it is fundamental to focus: have a very clear idea of your product and how you want to sell it.

Another important aspect is financing. How do you think the start-ups have to face this question?

If you have a product or service that monetizes from the first day, you do not need to go to a round of financing. But this happens a very few times, you usually need money to invest in technology and many other things. In this case, the entrepreneur does not have to be afraid to go and look for money anywhere: to the financing rounds, to the administrations, to the business angels ... Let's be clear that it is very difficult to promote a scalable start-up without having a external financing.

What are the strengths and aspects to improve the Catalan entrepreneurial ecosystem?

In Catalonia there has always been an entrepreneurial culture. Now, in addition, we are an important technological hub, partly because Barcelona is a very attractive city to live and attracts professional bonds. We also have the success stories of start-ups such as Social Point or Privalia that have become role models for many entrepreneurs. And if we talk about the sports sector, it is clear that Catalonia is a benchmark in sports practice. As for the aspects to improve, I think we lack tools to help start-ups: more accelerators, more programs like INDESUP !, and that big companies feed the entrepreneurial fabric, as it has happened to us with Sodexo.

What does it bring you to be part of INDESCAT?

One of the main objectives of GymForLess is to encourage sports, and in this sense it seemed essential to be part of INDESCAT, an entity that also seeks this goal through the development of the sports industry. We also find very interesting this work that INDESCAT is doing to pose in contact undertaken large and small. Many times large corporations struggle to innovate, while start-ups do have this agility to promote new projects and grow rapidly.


More information to the call of the Mentoring INDESUP! program  

OTHER NEWS

El clúster català de la indústria de l’esport, INDESCAT, va celebrar ahir en col·laboració amb el RCTB 1889, on va tenir lloc l’esdeveniment, i el Barcelona Sports Hub, la jornada Claus i Tendències dels Patrocinis Esportius. La sessió —que va reunir més de 130 assistents— va oferir una mirada de 360° al món del patrocini esportiu a través de perspectives diverses i els rols dels diferents actors implicats en aquest àmbit. A través de l’experiència directa d’empreses patrocinadores i de professionals amb una trajectòria consolidada, es van posar sobre la taula les claus, les lliçons apreses i les tendències a futur. 

On October 13, 14, and 15, INDESCAT participated in the in-person INSHAPE project meeting in Eindhoven, a European initiative aimed at improving population health through physical activity and sport. This time, the main focus was on the SMEs involved in the project, which are carrying out innovation projects together with other European partners.

La digitalització i la seguretat són dos pilars clau en l’evolució del sector esportiu, especialment en disciplines en creixement com l'escalada en rocòdroms. En un context on la tecnologia pot millorar tant l’experiència dels esportistes com la gestió dels centres, neix Lizcore, una iniciativa que redefineix la manera com entenem i vivim aquest esport.

Lizcore és una empresa tecnològica que impulsa la transformació digital dels rocòdroms, oferint un sistema integral que combina seguretat, rendiment i comunitat. A través del seu innovador Safety Gate, un sistema per a autobelays basat en intel·ligència artificial que prevé accidents, i una plataforma SaaS per a la gestió i anàlisi de dades, Lizcore fa que l’escalada sigui més segura, accessible i divertida per a tothom.

Conversem amb Edgar Casanovas, CEO i fundador de Lizcore, per descobrir com va néixer aquest projecte, quina és la seva aposta per la digitalització de l’esport i com la seva tecnologia està redefinint el futur dels rocòdroms arreu del món.

This September, INDESCAT took part in a strategic mission to the Swedish region of Skåne, together with 15 Catalan clusters. The mission, organised by ACCIÓ, aimed to explore one of Europe’s most advanced innovation ecosystems and to establish synergies for future European projects.

INDESCAT and the AMBIT cluster presented on September 15 the results of “LIVINGLAB-FIT: Reinventing Fitness Spaces.” This pioneering initiative aims to respond to the needs of companies in the sector to redesign sports spaces to make them more comfortable, attractive, inclusive, healthy, and efficient. The ultimate goal is to attract new members and improve the experience and loyalty of existing ones, as well as the staff working in these centers. This project, promoted by both clusters and with the participation of various stakeholders —from fitness centers to sports equipment suppliers and the academic sector— has received the support of ACCIÓ within the framework of the competitiveness support program.

Sustainable mobility is one of today’s major challenges, especially in high-traffic contexts such as large-scale events and daily corporate operations. In response to this reality, innovative solutions are needed—ones that embrace a more efficient, connected, and environmentally friendly model. Within this framework, BusForFun was born: a company driving a new paradigm in collective mobility by integrating technology, logistics, and sustainability to optimize travel across Europe.

We speak with Aaron Bello, Sales Manager at BusForFun, to learn how the initiative began, the challenges they’ve faced in transforming mobility at mass events, and how they bring this experience into the corporate world to facilitate the daily transport of thousands of workers.

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